Women Want More

How to Capture Your Share of the World's Largest, Fastest-Growing Market
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Original Publish Date: Sep 08, 2009
Product Number: EB00242597
Released: Mar 21, 2014
Business Term: 26 Circ
ISBN: #9780061905407
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Description

In Women Want More, >Michael Silverstein and Kate Sayre, two of the world's leading authorities on the retail business, argue that women are the key to fixing the economy. Based on a groundbreaking study and offering tremendous insight into the purchasing habits and power of women, Women Want More >doesn't just offer a glimpse into consumer behavior; it reveals what consumer behavior says about human psychology and desire.

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eAudio
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Narrator(s): Kellie Fitzgerald
Product Number Z100010064
Released: Sep 08, 2009
Business Term: Purchase
Publisher: HarperAudio
ISBN: #9780061845574