Retail Business Kit For Dummies

Product Number: EB00056530
Released: Aug 19, 2013
Business Term: Purchase
ISBN: #9780470525753
Publisher: For Dummies
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Description

Whether you're a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today's retail marketplace-from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop. In this practical, how-to guide, retail expert Rick Segel shares his expertise and reveals what it takes to be successful. You'll get a handle of the basics of launching and growing your business, from writing a business plan and finding a great location to hiring and keeping great staff. Find out how to meet and exceed customer expectations, create a positive shopping experience, provide top-notch customer service, and earn customer loyalty. Discover how to: -Launch a successful independent retail business -Create a Web site that shines -Connect with customers and increase sales -Handle legal and accounting issues -Design stores that really work -Practice the 10 keys to retail selling -Use management practices proven in the trenches -Make visual merchandising work for you Make your new venture succeed beyond your wildest dreams with a little help from Retail Business Kit For Dummies! Note: CD-ROM/DVD and other supplementary materials found in the print version of this title are not included as part of eBook file.

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Author(s): Rick Segel
Series: For Dummies
Original Publish Date: Mar 09, 2009

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