The Leader's Guide to Storytelling

Mastering the Art and Discipline of Business Narrative
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Author(s): Stephen Denning
Original Publish Date: Jan 21, 2011
Product Number: EB00624472
Released: Oct 18, 2015
Business Term: Purchase
ISBN: #9781118008782
Publisher: Jossey-Bass
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Description

How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. -Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ -The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change -Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

All formats/editions

eBook
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Author(s): Stephen Denning
Product Number EB00092011
Released: Oct 25, 2013
Business Term: Purchase
Publisher: Jossey-Bass
ISBN: #9780470893906

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