Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the following updates: * New and updated case examples * Updated figures and examples throughout * New interviewers with recent experiences * Additional chapters
Click the Download button to download a copy of the MARC file.
Enter your FTP details below to send the MARC export file via FTP.
by Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke
by Herman Melville
by Frank Haskell
by Mark Twain
by L.M. Montgomery
by William Shakespeare
by Ulysses S. Grant
by Charlotte Bronte
by Jane Austen
by H. Rider Haggard
by Charles Dickens
Sign up for our email newsletter