Above the Fold is a book about the fundamentals of clear graphic communication within the context of Web design. The book has three sections, which follow the cycle of a typical Web project:
Section I focuses on the predesign phase of a Web project. From project planning and brief writing to information architecture and responsive grid creation.
The second section of Above the Fold explores the enduring principles of design and the nuances that are specific to the field of Web design.
Finally, we close the loop and discover ways to enable your client to maximize the investment they've made in their Web site with marketing and analytics.
by Brian D. Miller
by James D. Miller
by D. Brian Smith
by Brian D. McLaren
by Pete Greig, Brian D. McLaren
by Robert Miller, Dennis D. Wainstock
by Jeffrey D. Simon, Brian Michael Jenkins
by Arthur Wylie, Brian Nicol
by Michael D. Blutrich
by Ivan Weiss, Howard L. Craft, Emma D. Miller, Adam Sobsey
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