The Ultimate Sales Letter, 4th Edition

Attract New Customers. Boost your Sales.
Product Number: EB00695093
Released: Feb 17, 2017
Business Term: 2 Year
ISBN: #9781440511905
Publisher: Adams Media
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Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: -Completely updated text and examples -Great headline formulas -New exercises to spark creativity -The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.

Author(s): Dan S. Kennedy
Original Publish Date: Jan 31, 2011

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Author(s): Dan S. Kennedy
Product Number DD45385
Released: Jul 16, 2019
Business Term: Purchase
ISBN: #9781508295617

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