An American's Guide to Doing Business in Latin America

Negotiating contracts and agreements. Understanding culture and customs. Marketing products and services
Author(s): Lawrence W. Tuller
Original Publish Date: Feb 01, 2008
Product Number: EB00695174
Released: Feb 17, 2017
Business Term: 2 Year
ISBN: #9781440514425
Publisher: Adams Media
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Did you know this? -In 2006, U.S. exporters shipped four and a half times as much product to Latin America as to China. -Latin America has more than 500 million consumers ready to buy U.S. manufactured goods.Now is the time to enter this emerging new market-but doing business in Latin America is not always easy. In An American's Guide to Doing Business in Latin America, author and international trade expert Lawrence W. Tuller shows you how to determine market risk, select reliable Latin American partners, and use export-trading companies to grow your business opportunities. He also provides up-to-date facts on the politics of the region and U.S.-Latin American relations. Following Tuller's advice, you'll learn how to: -Finance exports and direct investment -Create advertising strategies -Partner with Latin American companiesLatin America is ripe and ready for American business and investment. Are you ready to cash in? This book includes detailed information on: Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Honduras, Jamaica, Mexico, Nicaragua, Panama, Paraguay, Peru, Trinidad and Tobago, Uruguay, Venezuela