Innovator's DNA

Mastering the Five Skills of Disruptive Innovators
CD - unabridged
Audio (8 discs)
Product Number: BN1537
Released: Apr 24, 2012
Business Term: Purchase
ISBN: #9781455892310
Narrator/s: Mel Foster
Publisher: Brilliance Audio
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You can be as innovative and impactful - if you can change your behaviors to improve your creative impact. In The Innovator's DNA, authors Jeff Dyer, Hal Gregersen, and bestselling author Clayton M. Christensen (The Innovator's Dilemma, The Innovator's Solution) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world's best innovators - from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group - the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies, the authors explain how you can generate ideas, collaborate with colleagues to implement them, and build innovation skills throughout your organization to sharpen its competitive edge. That innovation advantage can translate into a premium in your company's stock price - an innovation premium - that is possible only by building the code for innovation right into your organization's people, processes, and guiding philosophies. Practical and provocative, The Innovator's DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

Professional reviews

"Mel Foster's narrating skills are far from ordinary, and he has a good grasp of what's being offered in this outstanding book on how to act like an innovator. His pacing sounds rushed and mechanical at first, but after a few chapters he seems to find himself and sounds more relaxed (if not exciting) for the remainder of the program. His phrasing is always appropriate and comprehensible. The authors' careful research on 100 top innovators reveals that they use five skills to spark their companies to be more creative: associating (connecting diverse ideas), questioning, observing, networking, and experimenting. Although the data, fascinating case studies, and practical suggestions are impressive, it's the intellectually seductive cohesion of the authors' thinking that make this book so useful and memorable. T.W. (c) AudioFile 2012, Portland, Maine"

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