Senior vice president for idea development at Forrester Research, Josh Bernoff is also the BusinessWeek best-selling author of Groundswell. Here he teams up with fellow Forrester executive Ted Schadler to present listeners a means for taking on one of the great business challenges of the 21st century. Armed with knowledge gained through social networking, customers are savvier than ever before. Bernoff and Schadler show business leaders ways to embrace this phenomenon and grow their business in new and imaginative ways.
You can find this title in the following lists:
Click the Download button to download a copy of the MARC file.
Enter your FTP details below to send the MARC export file via FTP.
by Josh Bernoff
by Charlene Li, Josh Bernoff
by Josh Sundquist
by Jay Baer, Josh Bernoff, C.C. Chapman, Ann Handley, Charlene Li, Amber Naslund
by Josh Schneider
by Ted Gottfried
by David Zinczenko, Ted Spiker
by Madeleine L. Van Hecke, Lisa P. Callahan
by Micah Solomon
by Robert D. Austin, Richard L. Nolan, Shannon O'Donnell
by Bernadette Jiwa
by Harry Paul, John Britt, Ed Jent, Ken Blanchard
Sign up for our email newsletter