Game Changer

How John Borghetti changed the face of aviation in Australia
Product Number: EB00631941
Released: Jan 20, 2016
Business Term: Purchase
ISBN: #9781460704899
Publisher: HarperSports
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The biography of one of Australia's most fascinating and enigmatic business leaders,JohnBorghetti From mail boy to CEO - the trajectory of John Borghetti's career seemed set for a corporate fairy-tale ending...?ntil it nearly wasn't. After 36 years at Qantas, Borghetti was passed over for the top job and found himself having to start again. He hesitated before signing on with Virgin, the looming rival for Qantas's market-share - but it was here that he would get the chance to run an airline exactly the way he envisaged. What followed is one of the most extraordinary stories of corporate transformation and redemption. GAME CHANGERis at once the record of how one man revolutionised the airline scene in Australia, and a universal business story of how, with vision, teamwork, passion and dedication, a company can reinvent itself to challenge the status quo, and even to take on a monopoly. This biography of one of Australia's most fascinating and enigmatic business leaders begins with Borghetti's arrival at Essendon Airport as a migrant boy of seven with his family and just two suitcases, and takes you into the very heart of Australia's boardrooms.

Author(s): Doug Nancarrow
Original Publish Date: Aug 01, 2015

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