How to Monetize, Manage, and Measure Information as an Asset for Competitive Advantage
eAudio - unabridged
Audio (10.23 hours)
Product Number: Z100137233
Released: Feb 22, 2018
Business Term: Purchase
ISBN: #9781469007786
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The discipline of infonomics takes you beyond thinking and talking about information as an asset to actually valuing and treating it as one. Infonomics provides the foundation and methods for quantifying information asset value and tactics for using information as your competitive edge to drive growth.

Author(s): Douglas B. Laney
Original Publish Date: Sep 15, 2017

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