What if you could brainstorm innovative solutions to your company's challenges? What if you could dream up new businesses that capture markets? What if you could tap the creative genius driving Silicon Valley's success stories?
The truth is you can! Analytical thinkers, numbers people, non-artists-everyone can generate imaginative ideas. All it takes is letting go of the "I'm not creative" mindset and employing a proven process.
Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step by step through a set of exercises that help individuals and teams:
Fuel creativity through tight deadlines - Create more ideas in brainstorming sessions - Radically improve products - Find inspired solutions using IdeaGen, SCAMPER, Observation Lab, Tempero, the Phoenix List, and other tools.
From surroundings that spur interaction to culture that promotes creativity, Simply Brilliant opens the door to imagination and limitless opportunity.
This title is part of (or scheduled to be part of) the following subscriptions:
Click the Download button to download a copy of the MARC file.
Enter your FTP details below to send the MARC export file via FTP.
by Bernhard Schroeder
by Bill Treasurer
by David Lewis
by Ethem Alpaydi
by Dick Cross
by H. James Dallas
by Lisa Bodell
by Rob-Jan de Jong
by Christopher Byrne
by Mike Evans
by Graham Jones
Sign up for our email newsletter