Simply Brilliant

Powerful Techniques to Unlock Your Creativity and Spark New Ideas
eAudio - unabridged
Audio (6.22 hours)
Product Number: Z100121416
Released: Nov 30, 2016
Business Term: Purchase
ISBN: #9781469065397
Narrator/s: Steven Menasche
Publisher: Gildan Media, Inc
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Description

What if you could brainstorm innovative solutions to your company's challenges? What if you could dream up new businesses that capture markets? What if you could tap the creative genius driving Silicon Valley's success stories? The truth is you can! Analytical thinkers, numbers people, non-artists-everyone can generate imaginative ideas. All it takes is letting go of the "I'm not creative" mindset and employing a proven process. Using his CreativityWorks framework, creativity and innovation expert Bernhard Schroeder explains how to break out of your mental box, reignite natural curiosity, and move step by step through a set of exercises that help individuals and teams: Fuel creativity through tight deadlines - Create more ideas in brainstorming sessions - Radically improve products - Find inspired solutions using IdeaGen, SCAMPER, Observation Lab, Tempero, the Phoenix List, and other tools. From surroundings that spur interaction to culture that promotes creativity, Simply Brilliant opens the door to imagination and limitless opportunity.

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Author(s): Bernhard Schroeder
Original Publish Date: Nov 01, 2016

This title is part of (or scheduled to be part of) the following subscriptions:

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eBook
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Author(s): Bernhard Schroeder
Product Number EB00723716
Released: Apr 15, 2018
Business Term: 26 Circ
Publisher: AMACOM
ISBN: #9780814437209

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