The Convenience Revolution

How to Deliver a Customer Service Experience that Disrupts the Competition and Creates Fierce Loyalty
Author(s): Shep Hyken
Original Publish Date: Nov 13, 2018
eAudio - unabridged
Audio (4.68 hours)
Product Number: Z100143265
Released: Nov 13, 2018
Business Term: Purchase
ISBN: #9781469070766
Narrator/s: Tim Andres Pabon
Publisher: Gildan Media, Inc
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There's a reason they call it a convenience store- because it's convenient! When you have to pick up a gallon of milk, would you rather stop by a large supermarket or a 7-Eleven? Customers who shop at convenience stores know the selection is smaller and the prices are often higher . . . yet they still come in droves because of the ease of purchase. What about the minibar in your hotel room? That's convenient too . . . but the convenience comes at a cost. Did you ever stop to think that the same $5.00 can of Coca-Cola in the hotel's mini-fridge can be bought down the hall from the vending machine for just $1.25? Yet even with that can of Coke being four times more expensive, hotels are restocking minibars every day. Customers will pay for convenience. And they'll choose to do more business over time with the people and companies that make their lives more convenient. This book shows you how to leverage convenience as a powerful way to differentiate yourself from your competition. You'll learn six compelling strategies, supported by numerous examples and case studies that will fuel your plan to create a focus on convenience for your customers.

This title is part of (or scheduled to be part of) the following subscriptions:

RBdigital Unlimited Audio - Pub Library - US Collection
RBdigital Unlimited Audio - Corporate Core Collection
RBdigital Unlimited Audio - Higher Ed - Curriculum - Platinum Collection
RBdigital Unlimited Audio - Pub Library - Canada Collection
RBdigital Unlimited Audio - Higher Ed - Curriculum - Silver Collection
RBdigital Unlimited Audio - Higher Ed - Curriculum - Gold Collection

All formats/editions

Author(s): Shep Hyken
Narrator(s): Tim Andres Pabon
Product Number DD41383
Released: Oct 02, 2018
Business Term: Purchase
Publisher: Gildan Media
ISBN: #9781469071015

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