Inbound Organization

How to Build and Strengthen Your Company's Future Using Inbound Principles
eAudio - unabridged
Audio (6.43 hours)
Product Number: Z100140730
Released: Sep 18, 2018
Business Term: Purchase
ISBN: #9781469098913
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We're in a major shift in a fundamental aspect of how businesses grow, how buyers purchase, and how businesses build meaningful conversations and customer relationships. Companies who align their mission, strategies, action plans, and tools with the way buyers think, learn, discover, and purchase will have a huge competitive advantage. Organizations need to adjust their mindset and build a strategic foundation to deal with these facts and not just update a business plan. Inbound Organization shows leaders how to build their company's future around Inbound principles and strengthen the structural foundations necessary to deal with the changes in buyer behavior. It explains how and why Inbound ideas and how to create a remarkable customer experience belong in the boardrooms and on the desks of founders, entrepreneurs, business leaders, and anyone who has a responsibility to lead their organizations into the future. - Discover the foundation of inbound principles - Learn how to put ideas into practice today - Read about organizations that successfully apply the principles of Inbound - Keep your business on course to succeed amidst buyer changes

Original Publish Date: Sep 18, 2018

This title is part of (or scheduled to be part of) the following subscriptions:

RBdigital Unlimited Access Audio Subscription
RBdigital Corporate Business and Wellness Collection
RBdigital Unlimited Canada Audio Subscription
RBdigital Audio Curriculum for Higher Education - Platinum Collection

All formats/editions

Product Number EB00742484
Released: Nov 15, 2018
Business Term: Purchase
Publisher: Wiley
ISBN: #9781119482475

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