Brand Real

How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty
CD - unabridged
Audio (7 discs)
Product Number: CA0108
Released: Dec 03, 2012
Business Term: Purchase
ISBN: #9781470333898
Narrator/s: Joe Geoffrey
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Description

In this powerful guide, brand strategist Laurence Vincent delivers proven, repeatable practices to help any business establish a genuine brand identity. Using case studies from established brand leaders such as American Express, Apple, Virgin, and others, Vincent shows how delivering on a central promise is the key to creating a lasting connection with customers.

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Brand Real
Product Number: BX00001135
Product Number:Z06009
Product Number:CA0108

You can find this title in the following lists:

All formats/editions

eAudio
x-large
Author(s): Laurence Vincent
Narrator(s): Joe Geoffrey
Product Number Z06009
Released: Dec 01, 2012
Business Term: Purchase
ISBN: #9781470333904
x-large
Author(s): Laurence Vincent
Narrator(s): Joe Geoffrey
Product Number Z100154698
Released: Sep 06, 2019
Business Term: Purchase
Publisher: Gildan Media, Inc
ISBN: #9781469055190
eBook
x-large
Author(s): Laurence Vincent
Product Number EB00724822
Released: May 04, 2018
Business Term: 26 Circ
Publisher: AMACOM
ISBN: #9780814416778

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