Whether voluntary, involuntary, conscious, subconscious, or unconscious, the role we have assigned technology in our lives is a dominant one. Word of Mouse is a wake-up call for consumers and marketers who are immersed in technology but are sleepwalking through its impact. Taking the time to understand the "mind-body-Internet connection" is key to letting it work in your favor, in a way that is welcome, efficient, productive, and transparent. This book gives readers the tools they need to dig out from under the information overload.
This title is part of (or scheduled to be part of) the following subscriptions:
Click the Download button to download a copy of the MARC file.
Enter your FTP details below to send the MARC export file via FTP.
by Marc Ostrofsky
by Marc Bekoff
by Marc Dierikx
by Kenneth Blanchard, Marc Muchnick
by Kirk Kazanjian
by Charles Kiefer, Malcolm Constable
by Edward T. Reilly
by Terry Pearce
by Brian Tracy
by Stephen E. Kohn, Vincent D. O'Connell
by Srinivas Rao
by Scott D. Anthony, Clark G. Gilbert, Mark W. Johnson
Sign up for our email newsletter