The fully revised new edition of the international bestseller
THE 80 MINUTE MBA is your short-cut to business brilliance. A traditional MBA is for either the time-rich, very wealthy or lucky few with a generous corporate sponsor. So what happens if you want to get a hit of high-quality business inspiration without spending two years back at school?
THE 80 MINUTE MBA is the gateway to fresh thinking, in less time than it takes a standard meeting to get past coffee and donuts. The MBA-in-a-box book is old hat. Managers need the encouragement to think differently, not in the same straight lines.
THE 80 MINUTE MBA is an injection of inspiration, creative thinking and dynamic approaches which will help you see the world of business differently.
Stimulating new material brings this edition right up to date with critical business thinking. Including a new chapter on the platform economy and fresh technology and social media examples this book will energize and inspire you in equal measure.
by John Reed
by John Cleland
by John Dos Passos
by John Kay
by G. Richard Shell
by John Peel, William Shatner, Judith Reeves-Stevens
by Tim Irwin, Mark Albers
by Lauren Maillian Bias
by David Goldsmith
by Sara Roberts
by Barbara Stanny
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