We live in the age of algorithms. But what happens when number crunching fails to solve a company's problems? Madsbjerg argues that many of today's biggest success stories stem not from "quant" thinking but from deep, nuanced engagement with the culture, language, and history of customers. He calls this technique "sensemaking" and illustrates how business leaders, entrepreneurs, and individuals can use human science tools to innovate and solve their thorniest problems. In a time when liberal arts graduates fear for their prospects, Sensemaking is a welcome, transformative vision for success in the twenty-first century.
Click the Download button to download a copy of the MARC file.
Enter your FTP details below to send the MARC export file via FTP.
by Lyn Christian
by David Christian
by Christian Conte
by Christian Jacq
by Christian Kiefer
by Christian McKay Heidicker
by Lisa Martin, Valerie Martin
by Erik Christian Haugaard
Sign up for our email newsletter