The next step in personal effectiveness, by the acclaimed author of The Accidental Creative and Die Empty. There has never been a better time to build an audience around your idea or product. But with so many people and companies clamoring for attention, it's also more challenging than ever to do work that deeply resonates with the marketplace and creates true and lasting impact. According to Todd Henry, the key to standing apart from the noise is to find your unique voice. Those who identify and develop their voices will gain more attention and wield more influence. But first they have to identify what they truly stand for, develop a compelling vision, and become masters of expressing their ideas in whatever media they choose. Henry offers strategies, exercises, and true stories that illustrate the five attributes of resonant work: - Authenticity: Uncover the narratives that are at the core of your personal and professional identity. - Uniqueness: Identify what makes your work distinct from that of others, and learn to creatively package and present your message. - Consonance: Cultivate internal consistency and harmony in your work. - Empathy: Listen to your audience's aspirations and struggles to make your message more compelling. - Timing: Learn how to coordinate your work with ideas that already have cultural momentum. Making your work speak is a life-long process of trial, error, and realignment. Henry's audiobook will help listeners build a body of work that resonates deeply and achieves lasting impact
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by Todd Henry
by Henry H. Neff
by Todd Moss
by Todd McAulty
by Todd Strasser
by Henry Chang
by Henry James
by Marguerite Henry
by Todd L. Pittinsky
by Henry David Thoreau
"Narrator Jeff Cummings conveys a relaxing optimism that will help listeners open their hearts and minds to this audiobook's powerful message. With his creative phrasing skills, he makes every passage clear and smoothly highlights the important ideas. Your authentic voice consists of three elements: your identity, a well-crafted vision of what you want to do, and an ongoing commitment to mastering the skills needed to "respect" the work itself. Using examples from realms like pop music and business, the author says that vision requires that creators resonate with the world around them when shaping their ideas and putting them into practice. These and many other intuitive ideas make this essential listening for anyone whose work involves shaping their creative ideas for public consumption. T.W. © AudioFile 2016, Portland, Maine"
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