The co-founder of HGTV shows how women can achieve their career goals using techniques of gamesmanship. New Rules of the Game provides insights, tips and direction to women in business, based on experiences from author and HGTV co-founder Susan Packard's own 30 year career, along with a dozen other prominent executives. Packard advocates for a revolutionary new perspective for businesswomen, which she calls "gamesmanship"-a strategic way of thinking that cultivates creativity, focus, optimism, teamwork, and competitiveness. These strategies are seen in the gaming and sports worlds and often among men, but women can utilize these skills as well to learn to: - Compete outwardly instead of inwardly - Take loss in stride - Provide the emotional distance necessary to succeed at work - Think tactically - Step up with more grit to get the next win - Level the playing field by understanding how male colleagues think and win at work - Add excitement to their careers
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"How do women get ahead in the workplace? Tanya Eby performs Packard's business self-help book, which uses sports analogies and attitudes learned from team sports. The author explains that many women aren't mentored or raised with sports team attitudes, gamesmanship, and focused determination, but they can still learn these skills. The work describes how women can promote their products and themselves while being good team players and going for the win. Those who identify with sports will find this book engaging. M.B.K. © AudioFile 2015, Portland, Maine"