What happens when three financial industry whiz kids and certified baseball nuts take over an ailing major league franchise and implement the same strategies that fueled their success on Wall Street? In the case of the 2008 Tampa Bay Rays, an American League championship happens - the culmination of one of the greatest turnarounds in baseball history. In The Extra 2%, financial journalist and sportswriter Jonah Keri chronicles the remarkable story of one team's Cinderella journey from divisional doormat to World Series contender. By quantifying the game's intangibles, they were able to deliver to Tampa Bay an American League pennant. This is an informative and entertaining case study for any organization that wants to go from worst to first.
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by Anatoli Boukreev, G. Weston DeWalt
by Dominic Dodd, Ken Favaro
by John Steinbeck
by Performance Research
by Charles Wetherall
by Joseph L. Badaracco
by Leonard Mlodinow
by Jonah Winter
by Keri Arthur
"Any fan of baseball within the last 20 years will appreciate the game's changes off the field. This book breaks down the evolution of the Tampa Bay Rays' existence from the vantage of the front office. The first half deals with the old-school owner, whose outdated, static ways simply could not evolve. The second half focuses on the new owner, who cut his teeth in the private equity market rather than the ball field. Lloyd James keeps pace with a clear tone, but his botched pronunciations of at least half a dozen players' names will jar fans who know better. However, they won't impede the enjoyment of the book, which is a fascinating story that never bogs down with too many numbers. M.B. (c) AudioFile 2011, Portland, Maine"
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