The Advertising Solution

Influence Prospects, Multiply Sales, and Promote Your Brand
Product Number: EB00671498
Released: Oct 17, 2016
Business Term: Purchase
ISBN: #9781613083512
Publisher: Entrepreneur Press
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Description

Distilling the wisdom of the world's greatest advertisers, direct marketing expert Craig Simpson delivers an education on direct marketing and advertising copy that creates brand awareness, sells products, and keeps customers engaged. Walks readers through time-tested methods of creating effective ad copy that increases profits. Dissects the principles of legendary marketers like Robert Collier, Claude Hopkins, John Caples, and David Ogilvy.

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Original Publish Date: Oct 17, 2016

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