The Boomerang Principle

Inspire Lifetime Loyalty from Your Employees
eAudio - unabridged
Audio (4.58 hours)
Product Number: Z14511
Released: Jul 21, 2018
Business Term: Purchase
ISBN: #9781980005865
Narrator/s: Lee Caraher
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It is rare today for employees to stay with one organization for the long tenures that were the norm before the Great Recession. In fact, "job hopping" is the new norm, especially for Millennials. In The Boomerang Principle, companies learn how to leverage this fact rather than fear it. By engendering a lifetime of loyalty from former employees, leaders can see them "return" in the form of customers, partners, clients, advocates, contractors, and even returning employees. Author Lee Caraher has built several companies and managed many Millennials along the way. In her first book, Millennials & Management, she shared her wisdom on how to get an intergenerational workforce to contribute to the larger goals of the organization. In this follow-up book, she shifts the emphasis to creating valuable, long-lasting relationships with your employees to ensure they remain your biggest fans, even if they leave the company. The Boomerang Principle is a pragmatic answer to the outdated corporate mindset around employee turnover. Instead, it shifts the focus to creating lifetime loyalty from your alumni who will bring back business again and again.


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The Boomerang Principle
Product Number: BX00072861
Product Number:Z14511
Product Number:CA0587

This title is part of (or scheduled to be part of) the following subscriptions:

RBdigital Audiobooks - Adult Bestseller Collection
RBdigital Unlimited Audiobooks - US Collection
RBdigital Unlimited Audiobooks - Corporate Core Collection
RBdigital Unlimited Audiobooks - Platinum Curriculum Collection - HE
RBdigital Unlimited Audiobooks - Gold Curriculum Collection - HE
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Author(s): Lee Caraher
Narrator(s): Lee Caraher
Product Number CA0587
Released: Aug 10, 2018
Business Term: Purchase
ISBN: #9781980005988

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